Strategic Marketing Workshop| 战略营销研讨会 (English/ Chinese)


Office Works, 5th floor 969 Wuding Road 场地:武定路969号5楼(延平路),Office Works.

969 Wuding Road, Shanghai, China Map

The Strategic Marketing Workshop has been created to share the experience on all competencies to build leading and sustainable brands from true and own experience in some of the best world brands in consumer goods. Our speaker comes from “fortune 100 companies”. He has created winning marketing strategies, successful advertising and 360° brand executions internationally.


Consumer is BOSS therefore our marketing strategies are vital to create a sustainable competitive considering the relevant marketing mix to create “brand value” for your company. And improving Your Organization's Performance to thrive in a highly competitive marketplace, companies must develop marketing plans that align them with their customers and differentiate them from their competitors. Without integrated and innovative strategies, corporate leaders will struggle to create value and generate growth.


Nelson Farfan Espada is an entrepreneur managing own agency with a wide portfolio of clients ranging from startups, small and medium enterprises to global leading brands (e.g. Delonghi, Braun, Kenwood, Midea, Honeywell, Toyota, Laica, Lorenz Snack-World and others). He performs leadership talks at some of the most prestigious universities like HKUST and others. He is an innovator with extensive marketing know-how: 20+ years of international experience gained across the entire marketing profession, plus 5 years in corporate finance and sales in fortune 100 companies.

Registration | 报名方式:Click on the website

EARLY BIRD before July 30, Price: ¥100/person
早鸟票 7月30日前支付 价格: 100元/位

PAY IN ADVANCE July 31 - August 1, Price: ¥150/person
提前票 7月31- 8月1日支付 价格: 150元/位

Shanghai Connector
 Shanghai Connector