Strategic Marketing Workshop| 战略营销研讨会 (English/ Chinese)

Aug
1

Office Works, 5th floor 969 Wuding Road 场地:武定路969号5楼(延平路),Office Works.

969 Wuding Road, Shanghai, China Map

The Strategic Marketing Workshop has been created to share the experience on all competencies to build leading and sustainable brands from true and own experience in some of the best world brands in consumer goods. Our speaker comes from “fortune 100 companies”. He has created winning marketing strategies, successful advertising and 360° brand executions internationally.

我们举办战略营销研讨会的目的在于分享我们建立世界领先和可持续发展品牌的经验和能力,提供创建世界最好的消费品品牌的真实的和第一手的案例。我们的演讲者是“财富100强公司”的国际营销策略管理者。他创造了致胜的营销策略,成功的国际推广和360°的品牌执行力。

Consumer is BOSS therefore our marketing strategies are vital to create a sustainable competitive considering the relevant marketing mix to create “brand value” for your company. And improving Your Organization's Performance to thrive in a highly competitive marketplace, companies must develop marketing plans that align them with their customers and differentiate them from their competitors. Without integrated and innovative strategies, corporate leaders will struggle to create value and generate growth.

“顾客是上帝”,所以我们的市场营销策略对于创造企业可持续性的竞争能力是至关重要的,通过相关的营销矩阵组合为您的公司创造“品牌价值”。并且提高公司的业绩以在竞争激烈的市场中茁壮成长,公司必须制定营销计划,与客户保持一致,并将自己与竞争对手区别开来。没有全面和创新的战略,企业领导人将很难创造价值并持续增长。

ABOUT THE SPEAKER|关于演讲者
Nelson Farfan Espada is an entrepreneur managing own agency with a wide portfolio of clients ranging from startups, small and medium enterprises to global leading brands (e.g. Delonghi, Braun, Kenwood, Midea, Honeywell, Toyota, Laica, Lorenz Snack-World and others). He performs leadership talks at some of the most prestigious universities like HKUST and others. He is an innovator with extensive marketing know-how: 20+ years of international experience gained across the entire marketing profession, plus 5 years in corporate finance and sales in fortune 100 companies.

Registration | 报名方式:Click on the website

EARLY BIRD before July 30, Price: ¥100/person
早鸟票 7月30日前支付 价格: 100元/位

PAY IN ADVANCE July 31 - August 1, Price: ¥150/person
提前票 7月31- 8月1日支付 价格: 150元/位

Shanghai Connector
Organizer:
 Shanghai Connector