Implementing Increased Choice in Aged Care Sydney June 2017


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Sydney Boulevard Hotel

90 William Street, Sydney NSW 2011, Australia Map

The February 2017 home care reform is the beginning of an unprecedented transformation of the aged care sector. Providers will need to learn how to function like a business to survive in the open market. What are the next steps for aged care providers?
Consumers are now in control and are able to take their packages to the provider with the best service. To remain financially viable and to grow, aged care providers will need to improve customer retention and acquisition capabilities. What can your organisation do to navigate the impacts of reform?

Attend & learn practical strategies to:

Examine the impacts of reform on core business for aged care
Understand the needs & motivations of new & existing consumers
Effectively price services to ensure quality care while accounting for costs to the business
Lead change management for internal stakeholders
Ensure staff are upskilled to provide end-to-end consumer experience
Use marketing & promotion to differentiate yourself in the deregulated market

Who will attend?

Senior management from home and community care providers with responsibilities for:

Marketing & Communications
Customer Service & Experience
Client Relations
Community Engagement
Strategy & Operations

This conference is the next in the Aged Care Roadmap series. This event series will bring together key sector leaders to assist providers in preparing for the impacts of the market based system and beyond.

We would love to hear which milestones you would like to see addressed in more detail across this event series. Contact Event Producer Katherine at



Standard Rates: AUD 2799
Discounted rates for Home & Community Care, Residential Aged Care Providers & Local Councils: AUD 2399

Speakers: Ian Yates AM, Nicola Reynolds, Melissa Simpson, Greg Skelton, Kate Callaghan, Janelle Bajada

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