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There are various free and paid tools that are developed to provide a detailed analysis of your website's SEO performance. These tools will give an overview for both- on-site factors and off-site factors.
These tools are:
1. Google Keyword Planner- Useful for researching the best keywords for your website.
2. Ahrefs- Gives a detailed report of how your website is performing. All the issues along with suggestions for improvements are shown. Backlinks data is also provided by this tool.
3. Rank Math- It is a WordPress SEO plugin that helps with on-page and technical SEO.
4. Google Search Console and Screaming Frog- To analyze your website for SEO technicalities, you can go for these 2 most reliable tools.
5. GTMetrix- This one helps with the website speed analysis.
These are some relevant tools that can help you with your SEO campaign.
